Eclectic Curiosity

Posted on July 13th, 2004, by Steve Hardy in Archives, Uncategorized. No Comments

Creativity is finding new patterns in existing order, and animals on the underground is a cute example of it. The animals are simple line drawings based on maps for the London underground. It began 15 years ago when Paul Middlewick spotted an elephant while staring at the tube map during his daily journey to work and it is now a media talking point and small scale merchandising venture.

(Thanks Nathan!)

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