Eclectic Curiosity

Laborers, Not Architects

Posted on June 29th, 2005, by Steve Hardy in Archives, Uncategorized. No Comments

Somewhere along the way, ad agencies and other communications companies started thinking less about the strategy and more about selling execution. Worse yet, they started to fill their staffs with people who were craftsmen and not strategists. The result: They began to be viewed as laborers, not architects.

True, true.

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