Eclectic Curiosity

10 Personas

Posted on October 24th, 2005, by Steve Hardy in Archives, Uncategorized. No Comments

Courtesy of Fast Company, this excerpt about the personality types needed for creativity to thrive in an organization. From Ideo General Manager Tom Kelley’s new book The Ten Faces of Innovation.

The Learning Personas
1. The Anthropolist
2. The Experimenter
3. The Cross-Polinator

The Organizing Personas
4. The Hurdler
5. The Collaborator
6. The Director

The Building Personas
7. The Experience Architect
8. The Set Designer
9. The Caregiver
10. The Storyteller

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